5 Factors To Consider When Packaging Your Product

Research studies have shown that many business owners pay a lot of attention on the product, but fail to think how to pack their products. To be successful in business you should pay a lot of attention on how you pack your products.

There are many types of packaging that you can use. The most common ones are: bottles, fin packets, stick packets, blister packs, multi packs, and pillow packets. To help you out here are some of the factors that you should consider when packaging your product.

Brand Centric

Does the packaging of your product represent your product? It should. For example, if you are selling sugar, you should ensure that your customers know this from just looking at the packet. This calls for you to put a photo of sugar on the pack. It’s also wise that you put the name “Sugar” on the packet.

Target Market

Experts say that you shouldn’t try to be appealing to everyone as you risk appealing to no one. As rule of thumb you should ensure that your packaging “talks” to your customers. For example, if your target customers are youths, you should ensure that you pack the product in a unique and exciting way so that your customers can associate with it.

Color

The color that you go with greatly determines how people will respond to the product. You should consider a number of factors when deciding on the best color to go with. Some of the factors that you should consider include: your target audience, trends and brand identity.

Size

The size that you go with greatly determines how people will respond to your product. To be on the safe side you should use as many standard sizes as possible. Doing this will not only make your product appealing to many people, it will also greatly reduce your production costs. It will also give you more flexibility when transporting the product.

Distribution

You should consider how your product will be distributed. If it will be transported to a long distance, you should ensure it’s well protected from damage. Many people feel that protective packaging is there to add cost, but this isn’t the case. Always remember that it will always cost you more to replace the product than to replace the packaging material; therefore, always undertake protective packaging.

Conclusion

These are the factors that you should consider when packaging your product. For ideal results always ensure that the packaging is designed and manufactured by a professional company.

How to Pick the Perfect Mother’s Day Present

When Mother’s Day comes around, it fills a lot of people with dread because they have to buy their mother the perfect gift. This can mean a lot of stress and if the present is not met with the perfect reaction, then they will stress about the gift for a few months afterwards.

If you are in this position this year, then you will know that level of stress feels, all over a gift for a person that you have known your whole life. It shouldn’t be this hard and sometimes it isn’t.

However, if you are approaching middle age, then you have a lot of mother’s day gifts behind you and you might be running out of ideas for what to get her. Therefore, the stress levels will rise and you might be in a state of panic over what to buy.

If this sounds familiar, then read on for some tips on how to get the perfect gift for your mother on Mother’s Day.

Ask Her

If you are not sure what she would want and you have no idea where to start, then you should think about asking her. It is likely that you will get the token mother answer and she will say, ‘nothing dear, just your love.’

She is trying to be nice but this answer is extremely irritating, especially since you honestly have no idea where to start. Try explaining to her that you are really stuck and this is her chance to get something that she really needs. She will probably give you an answer in this case.

Money or a Gift Card

You can the risk and give her money or a gift card. She might appreciate this, but the problem that you will have is that doing this does not look like you have put enough effort in.

She will think that she has been there for you her entire life and you can’t even be bothered to buy her a gift. She won’t know that you tried your hardest, but were not able to find anything for her.

It is recommended that you only give her money or a gift card if she explicitly asks for it; otherwise she is not going to like it.

Shopping

If you are stuck and you really don’t want to ask her what she wants, you could take her on a shopping mission. The trick here is to not tell her that you are looking for a gift, but to keep an eye on all the items she picks up to have a look at.

If she picks something up and then puts it back because it is too expensive for her, then you should take note and then go back later to buy it. She will really appreciate that you have been taking notice.

Jewellery

You can’t go wrong with jewellery, but you need to know what type of jewellery she likes. If you buy something that is too much for her, she might never wear it.

So, look in her jewellery box, take a picture of it if you have a smart phone, and buy something that is similar to what she already has, but not exactly the same. She will appreciate that you have took the time to find out what she really likes.

You could always take her into the store with you and ask her to choose something that she likes.

Creating 3D Presentations

In a typical architectural office, the method of modeling you choose often depends on the comfort level of those performing the work. You should, however, familiarize yourself with all three methods to have a variety of tools options.

There is no right or wrong way of creating 3D presentations and the last thing you want to do is to rely on only one method of modeling scenes. In the real world, you will use a combination of methods.

Think of it as buying a large set of mechanics tools. You get several cabinets (software packages), each with several drawers (menus and panels). Each drawer is filled with unusual tools (commands and modifiers). Until you familiarize yourself with as many tools as possible and have a feel for where they are and when best to use them, there is no way you can fix a car in a productive and cost-effective manner.

Even though you have the tools to model incredible detail, however, keep in mind that not all detail has to be modeled. Most 3D programs have the tools to create the illusion of 3D geometry when none exists and a productive office must know when it is appropriate to simulate complex geometry instead of modeling it.

Some 3D tools for simulating geometry are:

Bump Mapping

Opacity Mapping

Environmental Backgrounds

A couple of helpful books for anyone creating buildings and everyday household objects are the student or professional versions of Architectural Graphics Standards by Ramsey/Sleeper (John Wiley and Sons) and The Architect’s Portable Handbook by Pat Guthrie. For years the professional version of Architectural Graphics Standards has been the bible for architects and builders as a reference for the determining sizes of almost everything you can imagine from restaurant equipment, to sports field layout, to standard construction methods.