Mind the Three Ps For Effective Presentations – Posture, Presence and Projection

Effective presenters pay close attention to the three Ps. They make sure that their posture is erect, their presence is self-confident, and their projection is loud, but not too loud, and clear. They also use body language that enhances their message.

There are three elements that contribute to an effective presenter’s platform, or stand-up training, effectiveness. The first is posture: how you physically carry yourself. Do you stand erect, with your shoulders comfortably back and head up- or do you hunch your shoulders and shrink into yourself? Your posture has a direct impact on how your audience will perceive you (presence) and how easily they will be able to hear and understand you (projection).

The second is presence: the impression of your personality. You can appear professional, self confident, calm, and approachable. Or you can appear uncertain, anxious, distant, and humorless. It depends on your posture, your tone of voice, your willingness to smile, your comfort standing in front of people, your general or “on-stage” personality, your sense of humor, your choice of words, and your joy and/or belief in what you are doing.

The third is projection: the range and clarity of your voice. Some presenters are easy to hear and understand. Their words are loud and clear enough to distinguish their meaning. Other presenters speak softly or too rapidly, slurring syllables and making it difficult to hear and understand what they are saying.

Your posture has a great bearing on your ability to project. If you hunch over and constrict your diaphragm, it is almost impossible to get a deep breath and expel it in strong and carrying tones. However, if you stand comfortably centered and erect, and speak from your diaphragm, you will be able to bounce your voice off a far wall!

After you have taken the trouble to research and design interesting and effective learning content and activities, why would you want to unwittingly sabotage it by appearing meek and uncertain, and swallowing your words so that no one can hear them? The simplest way to check your three P’s is to have someone videotape a short presentation. Typically, people are pleasantly surprised when they play back their tape. In addition, if there is a need to polish one of the P’s, they have immediate and useful feedback.

Body language (how you look and move) can either enhance or undermine your message. Good body language will help you appear confident and knowledgeable. Poor body language will interfere with your message and your credibility.

For more effective body language communication, fight the urge to:

  • Lean into a stationary microphone (use a lavaliere microphone instead, and remember to turn it off during private moments…);
  • Stand poker straight or immobile, or do the opposite- rock or sway in place, or pace (yes, Tom Peters paced- and it made us dizzy!;
  • Use a single gesture repeatedly, or use obviously practiced gestures;
  • Chew gum or suck on candy (we really do notice!)- unless you are using a lozenge to keep from coughing, in which case, explain that to your audience;
  • Lean on or grip the lectern white-knuckled, as if holding on for dear life;
  • Look at the floor, or close your eyes;
  • Hide behind the audiovisual equipment, or turn your back to the audience;
  • Take deep sighs;
  • Play with your clothing, adjust body parts or undergarments, or lose your undergarments!
  • Shuffle your notes unnecessarily, or click your pen or laser pointer on and off;
  • Crack your knuckles, examine or bite your fingernails, clean your ears, or perform any other body care activity!
  • Cross your arms in front of your chest;
  • Twirl or pat your hair, or play with your jewelry (that includes you, too, guys!);
  • Jangle change or keys in your pockets; or
  • Whisper, whimper, mumble, or shout.

The next time you give a presentation, pay attention to your posture, your presence and your projection. Remember that your body language will either enhance or undermine your message, so stay poised and in control.

5 Factors To Consider When Packaging Your Product

Research studies have shown that many business owners pay a lot of attention on the product, but fail to think how to pack their products. To be successful in business you should pay a lot of attention on how you pack your products.

There are many types of packaging that you can use. The most common ones are: bottles, fin packets, stick packets, blister packs, multi packs, and pillow packets. To help you out here are some of the factors that you should consider when packaging your product.

Brand Centric

Does the packaging of your product represent your product? It should. For example, if you are selling sugar, you should ensure that your customers know this from just looking at the packet. This calls for you to put a photo of sugar on the pack. It’s also wise that you put the name “Sugar” on the packet.

Target Market

Experts say that you shouldn’t try to be appealing to everyone as you risk appealing to no one. As rule of thumb you should ensure that your packaging “talks” to your customers. For example, if your target customers are youths, you should ensure that you pack the product in a unique and exciting way so that your customers can associate with it.

Color

The color that you go with greatly determines how people will respond to the product. You should consider a number of factors when deciding on the best color to go with. Some of the factors that you should consider include: your target audience, trends and brand identity.

Size

The size that you go with greatly determines how people will respond to your product. To be on the safe side you should use as many standard sizes as possible. Doing this will not only make your product appealing to many people, it will also greatly reduce your production costs. It will also give you more flexibility when transporting the product.

Distribution

You should consider how your product will be distributed. If it will be transported to a long distance, you should ensure it’s well protected from damage. Many people feel that protective packaging is there to add cost, but this isn’t the case. Always remember that it will always cost you more to replace the product than to replace the packaging material; therefore, always undertake protective packaging.

Conclusion

These are the factors that you should consider when packaging your product. For ideal results always ensure that the packaging is designed and manufactured by a professional company.

Do You Have What It Takes To Exercise This Quality of Leadership In These Present Demanding Times!

It is not a difficult lesson but it is vitally important as we exercise leadership no matter in what area of life we are leading.

We have to understand the difference between trust and belief. Leaders have to understand principles and situations which bother some but which leaders have to be able to overcome.

Is this not when trust and security and assurance and all these heavy and crucial words need to be part of our training.

Trust is so necessary in as much as you place your life and your hands and your faith, in Jesus Christ.

Belief flows in action when our trust is real and deep and placed in Jesus Christ.. To be secure in such a way as we are able to lead effectively we have to learn how to trust and believe.

Very few leaders in these days take time to consider how Almighty God would wish them to lead.

This is where real prayer can play such a vital role in the life of the leader.

There are times when it is difficult to believe and we have to trust in God. What are we to do as leaders when it is challengingly difficult?

I have to trust God, and it is as we trust God that we become assured and secure as we lead and give that example which people expect us to give.

Trust Him. Learn how to trust Him, when things are quiet, in minor areas to begin with.

Much of this is flowing from my recent time studying Psalm 125. Do take time and make time to read it.

The first songs in these Psalms of Ascent were centred on pilgrim’s journeys, but now Psalm 125 speaks of God’s surrounding protection around His people.

Leaders need to be surrounded and protected and to be so spiritually is invaluable.

Jerusalem was and is well protected geographically speaking, but at that time of the Psalmist, Zion represented the God surrounding His people.

It is good to have around you a solid impregnable wall.

The wall Jesus Christ had around Him was the Will of the Father and that was a pretty grim wall as we consider and think of His prayer in the Garden of Gethsemane.

What is our wall of protection? In Moses’ day it was walls of water piled up and Elisha’s wall was fiery chariots and horsemen of angelic origin, and Isaiah’s and Hezekiah’s was their resort to the Lord in prayer. They had spiritual insight.

Our wall of protection is Jesus Christ and The Word and Prayer, which is invisible to most people, and even to many in the visible church!

We can be confronted with challenges which we do not know we are going to handle them, and we came through them.

“Lord, I do not know what exactly You are doing, but I trust You.” Many have prayed that over the ages.

Many have had to speak these words in some form, and they have experienced God to be there, present and strong, and able to do whatever was needed.

God desires to give His people stability and security and rest, so that passive trust can flow into belief and action.

The world craves these blessings and seeks them in different ways, but never find them in a true or abiding form. There is a place where we may find all three.

Over these past weeks it has been an enriching experience to study these fifteen Psalms in that section called the Songs of ascent and this article flows from part of my researches in Psalm 125.

This level of assurance and security is pictured as Mount Zion, and as a city, and that city to which the pilgrims were ascending was Jerusalem.

Of course, now, today, God dwells by His Holy Spirit, in the lives of those who truly believe in Jesus Christ. That has to be the priority.

Our sins are washed away in the blood Jesus Christ shed on Calvary’s Cross. Our sin is forgiven and then, and only then, can we experience God’s peace.

Flowing from our stability in Christ Jesus there comes a security and a rest.

And then, there come that very exciting day when you realise that you are no longer the flighty one you were, up one day and down the next, like a yo-yo, all over the place, on emotional highs and then sunk in the depths.

As you are trusting and as you continue to trust Him, you discover yourself becoming established in Christ.

Do we live now as people who truly belong to Zion? If this is a problem or a question or an issue for someone, then Psalm 125 is for you.

We have to be very careful in this whole area, that our confidence is not placed in self, and not in things, but in God.

The Holy Spirit has done a work within, and there is a solid faith and belief which was not there previously, when we might have been wondering, and even worrying because of the wondering.

Those in positions of leadership can benefit tremendously because this is God’s answer for the problems of the world and this is God’s method of transforming men and women into the type of people He would have us become!

Sandy Shaw is Pastor of Nairn Christian Fellowship, Chaplain at Inverness Prison, and Nairn Academy, and serves on The Children’s Panel in Scotland, and has travelled extensively over these past years teaching, speaking, in America, Canada, South Africa, Australia, making 12 visits to Israel conducting Tours and Pilgrimages, and most recently in Uganda and Kenya, ministering at Pastors and Leaders Seminars, in the poor areas surrounding Kampala, Nairobi, Mombasa and Kisumu.